According to The Australian Financial Review, companies in Japan are racing to capitalize on a boom in frozen food products as the novel coronavirus pandemic has boosted demand for food with a long shelf life.
The Japan Frozen Food Association has been keeping records on domestic frozen food production and consumption since 1981. It found the production value of consumer items rose by 5.2 percent year on year to 391.9 billion yen (US$2.83 billion) in 2021, hitting a record high for the second straight year. “The pandemic-induced boom (in frozen foods) will likely subside (following price hikes), but many consumers will continue to buy them because they taste good,” said an association official. https://www.asahi.com/ajw/articles/14707619
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