Starting Dec. 3, passengers on international flights will be able to purchase Japanese pears and "mikan," among other agricultural products, before boarding.
Leading travel agency JTB Corp. will start selling 10 Japanese agricultural products at the J's Agri shop in the duty-free section for travelers who have gone through the immigration gate.
The pears are produced in Kyoto Prefecture and the mikan, a citrus fruit similar to a tangerine, in Wakayama Prefecture.
The company will also provide a quarantine inspection service for customers heading to countries where such handling is required for importing agricultural products, including Thailand and European Union member nations, for 3,000 yen ($26.50) per purchase.
By promoting interest in Japanese agricultural products, the business aims at encouraging foreign visitors to register as members of the J's Agri website and participate in experience tours such as strawberry picking.
There are currently about 3,500 registered members of the website, which was launched in September 2017.
JTB hopes to increase the number to 5,000 by the end of this fiscal year through the introduction of the website at the new shop.
Customers can also make reservations for such products via the website.
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