According to The Asahi Shimbun, Toyota Motor Corp. has started building a prototype “city of the future,” an unusual move by an automaker to build an entire town from scratch and use it as a laboratory for cutting-edge technology.
In its new “Woven City” project, Toyota will test all sorts of state-of-the-art tech, including self-driving cars and artificial intelligence.
It plans to leverage the testing ground to craft new products and services so it can expand its business model, as the market becomes increasingly crowded by tech companies and other new players from outside of the traditional automobile sector.
The automaker said it will also strengthen cross-sector partnerships to create next-generation innovations as competition intensifies.
Construction work on the future-city project began on Feb. 23.
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